Who are we
Driving Innovation Across Industries Since 2004
Since 2004, The Salrid Group has been at the forefront of innovation, launching and scaling successful ventures across IT, logistics, and accounting. With a sharp eye on the opportunities in these multi-billion dollar industries, we’ve consistently delivered practical solutions with lasting impact.
Technology Backbone: Orange Infomedia
Recognizing the critical role of digital infrastructure in logistics, we launched Orange Infomedia in 2010 to support our expanding ventures. Over the past decade, Orange Infomedia has empowered numerous SMEs and non-profits with impactful branding, digital presence, printing and custom IT solutions—ensuring they not only stay relevant but thrive in today’s digital-first world.
Strength in Numbers: Accounting & Advisory Excellence
At the core of our success lies a strong foundation in accounting and insolvency advisory. Our leadership team includes members of respected professional bodies such as CPA, CA, CTA, and PIPA. This expertise has enabled us to establish rigorous checks and balances, ensuring operational continuity, financial accountability, and trust with our clients and partners.
What We Do
We add an extra dose of planning, meticulous execution and on-time reporting to set ourselves apart from the crowd. We work with industry leaders to avoid reinventing the wheel and leverage their expertise to build our own. Creating long-term profitable synergies with our suppliers and partners helps us deliver solutions quickly and effectively.
– Rasad Merchant, Director
Our Philosophy
For the past two decades, our success has been built on timeless principles – values that have guided great businesses for generations.
- Respect - We treat everyone - associates, stakeholders, partners, and suppliers - with equal respect, regardless of status or position.
- Honor - Our people come first. We believe our employees are the true drivers of our success, and we’re proud to stand beside them every step of the way.
- Straight Talk - No jargon. No sugar-coating. We’re direct, honest, and transparent in everything we do.
- Giving Back - Whether it's our customers, community, environment, or society; we aim to give more than we take.
